Jonathan Love

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Movement

Movement is controlling the elements in a composition so that the eye is led to move from one element to the next in the right order (see Emphasis)

Movement creates the story or narrative of your work - conveying information in the order you want it received

Balance and Alignment, Contrast support information conveyance, but aren’t a substitute for consideration of movement

If you feel your eye get “stuck” when consuming a design, an element may be misdesigned (too big, too bold, off-center, wrong colour)


Interactive Graph