All Designs
Saturation
Represents how saturated (or rich) a colour is Also represents how a hue appears under certain lighting conditions Low saturation will be less overall colour, eventually becoming a shade of grey when fully desaturated...
RYB - Subtractive Colour Model for Painting
Same principles as CMYK - but in printing, colours occur from CMY being overlayed (e.g. magenta and yellow overlayed = red)....
RGB - Additive Colour Model
Mix red, green and blue light sources of various intensities More light you add, the brighter the mix Mixing all three, you get white Best model for sources that use light (e....
Repetition
If you limit yourself (e.g. for Contrast) you’ll need to repeat elements Repetition strengths a design Repetition creates motifs through element reuse Repetition ensures consistency across multiple designs (e....
Proportion
The visual size and weight of elements in a composition How these elements relate to each other Often helps to approach your design in sections instead of as a whole...
Primary Colours
The traditional three primary colours: Red, Yellow and Blue #unresolved Question?? should these not be the primaries of the Colour Space (e....
Movement
Movement is controlling the elements in a composition so that the eye is led to move from one element to the next in the right order (see Emphasis)...